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AWS Machine Learning Blog At AWS, we are transforming our seller and customer journeys by using generative artificial intelligence (AI) across the sales lifecycle. We envision a future where AI seamlessly integrates into our teams’ workflows, automating repetitive tasks, providing intelligent recommendations, and freeing up time for more strategic, high-value interactions. Our field organization includes […]Continue reading

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AWS Machine Learning Blog Effective customer support, project management, and knowledge management are critical aspects of providing efficient customer relationship management. ServiceNow is a platform for incident tracking, knowledge management, and project management functions for software projects and has become an indispensable part of many organizations’ workflows to ensure success of the customer and the […]Continue reading

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AWS Machine Learning Blog Personalized customer experiences are essential for engaging today’s users. However, delivering truly personalized experiences that adapt to changes in user behavior can be both challenging and time-consuming. Amazon Personalize makes it straightforward to personalize your website, app, emails, and more, using the same machine learning (ML) technology used by Amazon, without […]Continue reading

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AWS Machine Learning Blog In the fast-paced world of customer service, efficiency and accuracy are paramount. After each call, contact center agents often spend up to a third of the total call time summarizing the customer conversation. Additionally, manual summarization can lead to inconsistencies in the style and level of detail due to varying interpretations […]Continue reading

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AWS Machine Learning Blog Generative artificial intelligence (AI) is transforming the customer experience in industries across the globe. Customers are building generative AI applications using large language models (LLMs) and other foundation models (FMs), which enhance customer experiences, transform operations, improve employee productivity, and create new revenue channels. FMs and the applications built around them […]Continue reading

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AWS Machine Learning Blog Great customer experience provides a competitive edge and helps create brand differentiation. As per the Forrester report, The State Of Customer Obsession, 2022, being customer-first can make a sizable impact on an organization’s balance sheet, as organizations embracing this methodology are surpassing their peers in revenue growth. Despite contact centers being […]Continue reading

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AWS Machine Learning Blog When a customer has a production-ready intelligent document processing (IDP) workload, we often receive requests for a Well-Architected review. To build an enterprise solution, developer resources, cost, time and user-experience have to be balanced to achieve the desired business outcome. The AWS Well-Architected Framework provides a systematic way for organizations to […]Continue reading

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AWS Machine Learning Blog Understanding business trends, customer behavior, sales revenue, increase in demand, and buyer propensity all start with data. Exploring, analyzing, interpreting, and finding trends in data is essential for businesses to achieve successful outcomes. Business analysts play a pivotal role in facilitating data-driven business decisions through activities such as the visualization of […]Continue reading

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