Cookie Policy
6 min read
Last updated: December 12, 2024 at 19:32 pm
The website uses “cookies,” a technology that installs information on a website user’s computer to permit the website to recognise future visits by that computer. Cookies enhance the convenience and use of the domain name of a website we also own and operate.
For example, the website uses the information provided through cookies to recognise you as a previous user of the website, to offer personalised web page content and information for your use, to track your activity on the website, to pre-populate online forms with your personal information to respond to your needs, and to otherwise facilitate your website experience.
You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser, but please note that if you choose to erase or block your cookies, you will need to re-enter your original user login details to gain access to certain parts of the website.
Tracking technologies may record information such as Internet domain and host names; Internet protocol (IP) addresses; browser software and operating system types; clickstream patterns; and dates and times that the website is accessed. The company’s use of cookies and other tracking technologies allows it to improve the website and your web experience.
The company may also analyse information that does not contain personal information for trends and statistics.
Our website uses cookies, as almost all websites do, to help provide you with the best experience we can. Cookies are small text files that are placed on your computer or mobile phone when you browse websites.
Our cookies help us:
Make our website work as you’d expect.
Remember your settings during and between visits.
Improve the speed and security of the site.
Allow you to share pages with social networks like Facebook.
Personalise our site for you to help you get what you need faster.
Continuously improve our website for you.
Pass data to advertising networks.
Pay sales commissions.
Make our marketing more efficient, ultimately helping us to offer the service we do at the price we do.
We do not use cookies to:
Collect any personally identifiable information (without your express permission).
Collect any sensitive information without your express permission.
Pass personally identifiable data to third parties.
We use cookies to make our website work, including:
Making our shopping basket and checkout work.
Determining if you are logged in or not.
Remember, if you have accepted our terms and conditions,.
Tailoring content to your needs.
Remember if we have already asked you certain questions (e.g., you declined to sign up for our email newsletter).
So you can easily like or share our content on Facebook, Twitter and other social media we have included sharing buttons on our site.
The privacy implications on this will vary from social network to social network and will be dependent on the privacy settings you have chosen on these networks.
We regularly test new designs or site features on our site. We do this by showing slightly different versions of our website to different people and anonymously monitoring how our site visitors respond to these different versions. Ultimately this helps us to offer you a better website.
We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g., Mac or Windows, which helps to identify when our site isn’t working as it should for particular technologies), how long they spend on the site, what page they look at, etc.
This helps us to continuously improve our website. These so-called analytics programmes also tell us how people reached this site (e.g., from a search engine) and whether they have been here before, helping us to put more money into developing our services for you instead of marketing spend.
We also use technology to determine how people who call us arrived on our website (e.g., from a search engine or by clicking on an advertisement). This is to help us identify how people heard about us.
Please be aware that if you call us using a phone number on the website, we can potentially tell how you arrived on our website. Again, this ultimately helps us keep costs down for you.
We use the following third-party software tools on our website:
Google Analytics – tracking your website behaviour.
X/Twitter Retargeting – tracking what web pages you are viewing and what adds you will see.
AdRoll retargeting – tracking what web pages you are viewing and what adds you will see.
Visual Website Optimizer – testing and showing different versions of our web pages that work most effectively.
You can usually switch cookies off by adjusting your browser settings to stop it from accepting cookie storage. Doing so, however, will likely limit the functionality of ours and a large proportion of the world’s websites, as cookies are a standard part of most modern websites.
It’s possible that your concerns about cookies are related to so-called “spyware.” Rather than switching off cookies in your browser, you may find that anti-spyware software achieves the same objective by automatically deleting cookies considered to be invasive. Learn more about managing cookies with antispyware software.